The Effect of Technology and Competition on Business Development (Case Study of Integrated Business Service Center KUMKM North Sumatra)

Dian Septiana Sari

Abstract


The research analysis aims to find out whether technology and competition affect the business development of SMEs at the KUMKM Integrated Business Service Center in North Sumatra. The data analysis technique used is an associative method with the help of the SPSS program version 24.0. The population in this study was all SMEs who traded at the KUMKM Integrated Business Service Center in North Sumatra and a sample of 60 respondents. Primary data retrieval using questionnaires. The results showed that technology partially has a positive and significant effect on the business development of SMEs at the KUMKM Integrated Business Service Center in North Sumatra. Partial competition has no positive and insignificant effect on the business development of SMEs in the Integrated Business Service Center of KUMKM North Sumatra. Technology and competition simultaneously have a positive and significant effect on the business development of SMEs at the KUMKM Integrated Business Service Center in North Sumatra.


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Proceeding International Seminar and Conference on Islamic Studies (ISCIS)

Ruang Jurnal
Pascasarjana UIN Sumatera Utara Medan
Jl. IAIN No.1, Gaharu, Kec. Medan Tim., Kota Medan, Sumatera Utara 20235, Sumatera Utara, Indonesia

Map Coordinate: Lat 3.6004988 " Long 98.6815599"



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