The Factors Influence Intention Reuse Train Transportation Service In Indonesia

Jafar Syahbuddin Ritonga, Yuni Syahputri

Abstract


This study aims that service quality and customer experience have an intention to reuse Indonesian train transportation services. The method of this research is data analysis using quantitative methods including validity and reliability tests, classical assumption tests, multiple linear regression, and hypothesis testing tested with SPSS25 software.  In the results of the services provided by Tanjungbalai train station employees have met the quality standards expected by passengers as evidenced by the results above which state that Service Quality has an effect on passenger reuse intentions. The opinions conveyed by economy class train passengers at Tanjungbalai station through questionnaires distributed on their assessment of the Customer Experience variable are correct that the experience of individuals and others will affect their intention to reuse the same service.


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References


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Proceeding International Seminar and Conference on Islamic Studies (ISCIS)

Ruang Jurnal
Pascasarjana UIN Sumatera Utara Medan
Jl. IAIN No.1, Gaharu, Kec. Medan Tim., Kota Medan, Sumatera Utara 20235, Sumatera Utara, Indonesia

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