Journal Analytica Islamica
type: channel
description: Journal title Journal Analytica Islamica Subject Islamic Studies; Islamic Economics; Communication Studies; Education; Social Science Language English, Indonesia ISSN 2541-5263 (online) Frequency 2 issues per year (June & December) DOI Prefix 10.30829/jai by Crossref Editor-in-chief Prof. Dr. Syukur Kholil, M.A (Scopus ID: 58567525300) Publisher Program Pascasarjana UIN Sumatera Utara Citation Analysis Google Scholar Executive Editor Abdi Mubarak Syam, M.Hum (Scopus ID: 57223099798) Journal Analytica Islamica: Journal of Islamic Sciences is a journal that includes the study of Islamic Thought, Islamic law, the Quran, the Hadis, Islamic Education, Islamic Economics and Islamic Communication. Since Vol. 15 No. 4 2026, Journal Analytica Islamica has implemented a new template. The template can be downloaded here In 2025, Journal Analytica Islamica has been reaccredited by Decree of the General Director of Strengthening Research and Development, Ministry of Research, Technology, and Higher Education of the Republic of Indonesia SK: 0173/C3/DT.05.00/2025, Started from Vol 11. No 2. 2022 until Vol 16. No 1. 2027 (SINTA 4)
publisher: Program Pascasarjana UIN Sumatera Utara
language: en-US
publication name: Journal Analytica Islamica
issn: 1411-4380
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items: http://jurnal.uinsu.ac.id/index.php/analytica/article/view/29335
items: THE ROLE OF TELEVISION MEDIA IN CHILDREN'S BROADCASTING: A LITERATURE REVIEW ON THE QUALITY OF CHILDREN'S PROGRAMS IN INDONESIA
items: DEVELOPMENT OF A WEBSITE AS A MARKETING COMMUNICATION PLATFORM FOR EVENT SERVICES AT BOESA MANAGEMENT
items: THE ROLE OF CORPORATE PUBLIC RELATIONS IN BUILDING BRAND VOICE AT PTPN IV REGIONAL I MEDAN
items: NARRATIVE ANALYSIS OF FAMILY COMMUNICATION THROUGH THE STORY STRUCTURE OF THE MOVIE "BILA ESOK IBU TIADA"
items: PUBLIC RELATIONS COMMUNICATION STRATEGY OF PTPN 4 REGIONAL 1 MEDAN DALAM (CORPORATE SOCIAL RESPONSIBILITY) IN SOCIAL AND RELIGIOUS EDUCATION
items: DIGITAL MARKETING STRATEGY OF FEDIA CREATIVE SOCIAL MEDIA AGENCY IN MANAGING BRAND REPUTATION
items: MARKETING COMMUNICATION STRATEGIES OF PT.KONSTRUKSI INTI SEJAHTERA IN SUSTAINING CUSTOMER TRUST IN DELI SERDANG
items: LEGAL PROTECTION OF REGISTERED TRADEMARK OWNERS’ ECONOMIC RIGHTS AGAINST THE ALLEGED DISTRIBUTION OF COUNTERFEIT DANCOW MILK PRODUCTS
items: PRACTICING THE SUNNAH AND HADITH IN EVERYDAY LIFE: A LIVING HADITH STUDY OF THE IMPLEMENTATION OF SUNNAH VALUES IN MUSLIM COMMUNITIES
items: THE BOUNDARIES OF SHARENTING IN FAMILY VLOGS: AN ANALYSIS OF FIQH HADHANAH AND THE CHILD PROTECTION LAW
items: SOCIAL TENSIONS AMONG TRADITIONAL FISHERMEN IN THE SHADOW OF FISHERIES MODERNIZATION: A CRITICAL STUDY IN SERDANG BEDAGAI
items: CLOTHING STYLE: MUSLIM FASHION TRENDS IN THE MODERN ERA
items: PUBLIC RELATIONS STRATEGY OF THE V HELVETIA FIRE DEPARTMENT IN IMPROVING THE INSTITUTION'S IMAGE IN THE COMMUNITY
items: RESTORATIVE LEGAL PROTECTION FOR VICTIMS OF PALM OIL FRUIT THEFT: A CASE STUDY IN THE JURISDICTION OF THE BANGUN PURBA POLICE SECTOR
items: IMPLEMENTATION OF SADD AL-DZARI'AH IN MARRIAGE ANNULMENT DUE TO RELATIONAL STATUS MANIPULATION (A STUDY OF CIBINONG RELIGIOUS COURT DECISION 4188/PDT.G/2023/PA.CBN)
items: POST-BASIC TRAINING EVALUATION FOR CIVIL SERVANT CANDIDATES: ANALYSIS OF ANEKA VALUE IMPLEMENTATION IN IMPROVING PUBLIC SERVICE QUALITY AT THE MINISTRY OF RELIGIOUS AFFAIRS OF NORTH SUMATRA PROVINCE
items: REPRESENTATION OF ISLAMIC VALUES IN THE FILM “PANTASKAH AKU BERHIJAB”: A SEMIOTIC ANALYSIS OF THE CONCEPT OF HIJAB AS A SYMBOL OF SELF-PROTECTION FROM SEXUAL VIOLENCE AMONG STUDENTS
items: TECHNICAL FEASIBILITY ANALYSIS OF A SOLAR-POWERED AGRICULTURAL PRODUCE DRYER FOR STRENGTHENING THE RURAL ECONOMY IN SIMALUNGUN REGENCY
items: IMPLEMENTATION OF ARTICLE 2 PARAGRAPH (3) LETTER D OF MINISTER OF TRADE REGULATION NUMBER 18 OF 2021 ON THE PROHIBITION OF USED CLOTHING IMPORTS: A FIQH SIYASAH PERSPECTIVE
items: STRATEGY FOR ENHANCING PUBLIC TRUST THROUGH INSTAGRAM CONTENT AND PUBLIC RELATIONS INTERACTION AT PELINDO REGIONAL 1
items: AN ANALYSIS OF SADD AL-DHARĪ‘AH REGARDING DIFFERENCES IN THE LEGAL RULINGS ON MARRYING WOMEN PREGNANT OUT OF WEDLOCK: A COMPARATIVE STUDY OF THE SHAFI‘I AND HANBALI SCHOOLS
items: WALIMATUL ‘URS IN ISLAMIC JURISPRUDENCE: CONCEPTS, LEGAL FOUNDATIONS, AND CONTEMPORARY PRACTICES IN MUSLIM SOCIETY
items: THE TRANSFORMATION OF UINSU STUDENTS’ JOURNALISTIC PRACTICES IN THE ARTIFICIAL INTELLIGENCE ERA TOWARD GOLDEN INDONESIA 2045
items: IMPLEMENTATION OF INTEGRATED MARKETING COMMUNICATION PROJECT FOR STARCAM TO ENHANCE BRAND AWARENESS
items: THE LEGAL STATUS OF THE USE OF ASSISTED REPRODUCTIVE TECHNOLOGY IN DETERMINING LINEAGE AND INHERITANCE RIGHTS: A MAQĀṢID AL-SHARĪ‘AH ANALYSIS
items: PUBLIC RELATIONS COMMUNICATION STRATEGY OF MEDAN TUNTUNGAN SUBDISTRICT IN BUILDING PUBLIC TRUST THROUGH INSTAGRAM
items: LEGAL PROTECTION MEASURES FOR VICTIMS OF BPOM BARCODE COUNTERFEITING ON SKINCARE PRODUCT PACKAGING: A REVIEW FROM THE PERSPECTIVE OF LAW NUMBER 8 OF 1999 CONCERNING CONSUMER PROTECTION
items: GENDER EQUALITY IN THE DIVISION OF SPOUSAL ROLES: AN ISLAMIC JURISPRUDENTIAL ANALYSIS OF THE CONCEPT OF PROPORTIONAL JUSTICE
items: DIGITAL COMMUNICATION STRATEGY FOR OPTIMIZING MEDIAPRENEURIAL NETWORKS ON THE REALITASONLINE.ID ONLINE MEDIA PLATFORM
items: A SEMIOTIC ANALYSIS OF SALADIN’S LEADERSHIP AND HUMANISM IN THE FILM KINGDOM OF HEAVEN
items: WORK STRESS AND TURNOVER INTENTION AMONG RETAIL EMPLOYEES: A SYSTEMATIC LITERATURE REVIEW
items: TOURISM MARKETING COMMUNICATION STRATEGIES FOR POSITIONING GOSONG TELAGA BEACH IN ACEH SINGKIL AS A LEADING TOURIST DESTINATION
items: MICRO-CHEATING AND BOUNDARIES IN OPPOSITE-SEX INTERACTIONS: A SADD AL-DHARĪʿAH STUDY IN BANGSAL, MOJOKERTO
items: LIMITED LINGUISTIC COMPETENCE AND INTERCULTURAL COMMUNICATION BARRIERS IN THE BUKIT LAWANG TOURISM DESTINATION
items: SPIRITUALITY, IDENTITY, AND SOCIAL INTEGRATION: A PHENOMENOLOGICAL STUDY OF THE LIFE OF THE AHMADIYYA COMMUNITY

http://jurnal.uinsu.ac.id/index.php/analytica/article/view/29335
type: item
title: ANALYSIS OF THE EFFECTIVENESS OF MEDIA AND COMMUNICATION CHANNELS OF THE NORTH SUMATRA TOURISM OFFICE IN PROMOTING THE "SUMUT TOURISM FESTIVAL 2024" EVENT FOR STUDENTS OF THE D-IV MICE STUDY PROGRAM AT THE MEDAN STATE POLYTECHNIC
description: This research aims to analyze the effectiveness of the media and communication channels used by the North Sumatra Tourism Office in promoting the 2024 North Sumatra Tourism Festival event to students in the Diploma IV MICE Study Program at the Medan State Polytechnic. A quantitative descriptive approach was used, with 170 MICE students selected through random sampling. Data collection was conducted through a questionnaire with four main indicators: ease of access to promotional media, effectiveness of digital media in attracting young audiences, consistency of information across platforms, and suitability of communication channels to audience characteristics. Data were analyzed through validity, reliability, and descriptive frequency analysis. The results showed that the effectiveness of the North Sumatra Tourism Office's media and communication channels was categorized as good, with an overall average score of 3.87. Digital media such as Instagram, TikTok, and YouTube were considered the most effective because they were able to reach students quickly, engagingly, and interactively. This study concludes that the effectiveness of tourism public communication is determined not only by the content of the message, but also by the suitability of the media and delivery method to the behavior and needs of the audience.
creator: Putri Sosanti Sembiring
creator: Dyah Seruni Rizqiana
creator: Dwianita Dwianita
creator: An Nisa Dian Rahma
creator: Blangi Intan Maharani
rights: Copyright (c) 2026 An Nisa Dian Rahma, Putri Sosanti Sembing, Dyah Seruni Rizqiana, dwianita dwianita, Blangi Intan Maharani http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-03
publication date: 2026-07-03
volume: 15
number: 4
starting page: 1274
ending page: 1281
doi: 10.30829/jai.v15i4.29335

THE ROLE OF TELEVISION MEDIA IN CHILDREN'S BROADCASTING: A LITERATURE REVIEW ON THE QUALITY OF CHILDREN'S PROGRAMS IN INDONESIA
type: item
description: This study examines the role of television media in children’s broadcasting in Indonesia, with a particular focus on the quality and suitability of children’s programs. The increasing exposure of children to television content raises concerns regarding its educational value, moral implications, and potential impact on child development. This research employs a systematic literature review approach guided by PRISMA 2020 standards, analyzing relevant scholarly works on television media, children’s programming, and media effects. The findings reveal that television remains a significant medium for children due to its wide accessibility and strong influence on cognitive, social, and behavioral development. However, the quality of children’s programs in Indonesia is inconsistent, with many broadcasts prioritizing entertainment and commercial interests over educational content. Inappropriate content, including violence and consumer-oriented messages, may negatively affect children’s attitudes and behavior, particularly when not accompanied by parental supervision. Conversely, well-designed educational programs can contribute positively to children’s communication skills and social development. The study concludes that improving the quality of children’s television programming requires stronger regulatory enforcement, greater industry responsibility, and active parental involvement. This research contributes to the discourse on media regulation and child protection by highlighting the need for more child-friendly broadcasting policies in Indonesia.
creator: Angga Tinova Yudha
creator: An Nisa Dian Rahma
rights: Copyright (c) 2026 Angga Tinova Yudha, An Nisa Dian Rahma http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-03
publication date: 2026-07-03
volume: 15
number: 4
starting page: 1282
ending page: 1289
doi: 10.30829/jai.v15i4.29329

DEVELOPMENT OF A WEBSITE AS A MARKETING COMMUNICATION PLATFORM FOR EVENT SERVICES AT BOESA MANAGEMENT
type: item
description: The rapid development of information and communication technology has encouraged companies to utilize websites as strategic marketing communication media. However, Boesa Management, a company operating in the event organizing industry, did not yet have an official website capable of integrating company information, services, portfolios, and customer interactions into a single platform. This study aimed to develop a website as a marketing communication platform for Boesa Management. The research employed a Research and Development (R&D) method. Data were collected through interviews, discussions with the company owner and marketing team, observations, and the collection of supporting documents. The development process included needs analysis, content collection, information architecture design, prototype development, website implementation, and evaluation. The results of the study indicate that the developed website successfully integrates company profiles, service information, portfolios, client testimonials, galleries, and event registration features into a structured and accessible platform. The website facilitates two-way communication between the company and its audience, strengthens brand identity, enhances corporate credibility, and improves the efficiency of event registration processes. The findings also reveal that successful website development depends not only on technical design and technological aspects but also on the organization’s ability to manage and update information effectively. Therefore, the website functions not only as a technological product but also as a strategic marketing communication instrument that supports business development and enhances competitiveness in the event organizer industry.
creator: Sarah Rouli Tambunan
creator: Desmon Gunadi
rights: Copyright (c) 2026 Sarah Rouli Tambunan, Desmon Gunadi http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-06
publication date: 2026-07-06
volume: 15
number: 4
starting page: 1290
ending page: 1296
doi: 10.30829/jai.v15i4.30204

THE ROLE OF CORPORATE PUBLIC RELATIONS IN BUILDING BRAND VOICE AT PTPN IV REGIONAL I MEDAN
type: item
description: The development of digital media encourages companies, including State-Owned Enterprises (SOEs), to build strategic and consistent corporate communications through social media to strengthen the company's identity and reputation. This study aims to analyze the role of Corporate Public Relations of PTPN IV Regional I Medan in building the company's brand voice through the Instagram account @n4r1_mediacorporate. The study uses a qualitative approach with descriptive methods to understand the corporate communication practices carried out by public relations in translating the company's identity into digital communications. Data collection techniques were carried out through observation, in-depth interviews, and documentation studies, while data analysis was carried out through data reduction, data presentation, and drawing conclusions using source triangulation techniques to ensure data validity. The results of the study indicate that Corporate Public Relations of PTPN IV Regional I Medan has a strategic role in building the company's brand voice through consistent, communicative, persuasive, educational, and informative digital communications with a semi-formal communication style adapted to the characteristics of social media without eliminating the company's professional identity as a SOE. Digital communication management through Instagram is considered quite effective in increasing audience engagement through interactions in the form of comments, likes, and positive responses to company content, and is able to strengthen the company's image and relationship with the public. However, this study also identified several challenges in maintaining brand voice consistency, such as rapidly changing social media trends, differences in creative ideas within the team, and adapting communication styles to diverse audiences. Therefore, increasing content creativity, posting consistency, and developing more interactive communication strategies is necessary to strengthen a compa…
creator: Ryan Dwi Cahya
creator: Indira Fatra Deni Peranginangin
rights: Copyright (c) 2026 Ryan Dwi Cahya, Indira Fatra Deni Peranginangin http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-06
publication date: 2026-07-06
volume: 15
number: 4
starting page: 1297
ending page: 1302
doi: 10.30829/jai.v15i4.29912

NARRATIVE ANALYSIS OF FAMILY COMMUNICATION THROUGH THE STORY STRUCTURE OF THE MOVIE "BILA ESOK IBU TIADA"
type: item
description: This study analyzes family communication in the film *Bila Esok Ibu Tiada* through the lens of Tzvetan Todorov’s narrative structure theory. The primary focus of this study is to understand how family communication is constructed and influenced by emotional conflicts, particularly between mother and child, as depicted in the film. This study identifies five narrative stages in the film: initial equilibrium, disruption, recognition of the disruption, attempt to repair, and new equilibrium. Each stage is analyzed to examine how the dynamics of family Communication are manifested through the plot, conflict, and resolution. The results indicate that Todorov’s narrative structure is effective in depicting changes in family communication, particularly within the context of mother-child relationships influenced by dramatic events within the family. This study makes a new contribution to communication studies by integrating Todorov’s narrative theory into the analysis of family communication in film. Thus, this study not only enriches the field of family communication research but also offers a new approach to analyzing film as a narrative text.
creator: April Yana
creator: Muhammad Husni Ritonga
rights: Copyright (c) 2026 April Yana, Muhammad Husni Ritonga http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-07
publication date: 2026-07-07
volume: 15
number: 4
starting page: 1303
ending page: 1309
doi: 10.30829/jai.v15i4.29993

PUBLIC RELATIONS COMMUNICATION STRATEGY OF PTPN 4 REGIONAL 1 MEDAN DALAM (CORPORATE SOCIAL RESPONSIBILITY) IN SOCIAL AND RELIGIOUS EDUCATION
type: item
description: This study aims to analyze the public relations communication strategy of PTPN IV Regional 1 Medan in implementing Corporate Social Responsibility (CSR) programs in the fields of education, social welfare, and religion. The study also examines community responses to CSR communication and the obstacles faced by the Public Relations team in delivering CSR information to beneficiaries. This research employed a descriptive qualitative approach. Data were collected through in-depth interviews, observation, and documentation involving public relations officers, company management, and community members who received CSR program benefits. The findings show that the CSR communication strategy implemented by PTPN IV Regional 1 received positive responses from the community. The messages delivered by the Public Relations team were considered clear, simple, and understandable because they explained the objectives, forms of assistance, target beneficiaries, and benefits of the CSR programs. Face-to-face communication was found to be the most effective channel, supported by social media, online publications, and activity documentation. The strategy also encouraged community participation, increased public trust, and strengthened the company’s positive image. However, several obstacles were identified, including uneven information distribution, differences in public understanding, limited digital access, low digital literacy, and internal coordination challenges. Overall, the study confirms that effective CSR communication requires clear messages, appropriate media selection, credible communicators, and participatory engagement with the community.
creator: Rifqi Adriansa Yoes
creator: Zuhriah Zuhriah
rights: Copyright (c) 2026 Rifqi Adriansa Yoes, Zuhria Zuhria http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-09
publication date: 2026-07-09
volume: 15
number: 4
starting page: 1310
ending page: 1317
doi: 10.30829/jai.v15i4.30027

DIGITAL MARKETING STRATEGY OF FEDIA CREATIVE SOCIAL MEDIA AGENCY IN MANAGING BRAND REPUTATION
type: item
description: In the era of digital disruption, brand reputation has become a highly fragile intangible asset, susceptible to negative sentiments. This phenomenon demands a transformation in the role of social media agencies, shifting from mere content promoters to guardians of corporate image. This study aims to analyze the digital marketing strategies implemented by Fedia Creative, a social media agency, in managing and maintaining client brand reputation. The study employs a qualitative approach with a case study design. Data collection was conducted through participatory observation and in-depth interviews with key informants selected via purposive sampling, including the Head of Digital Marketing, Social Media Specialist, and Content Creator. Data analysis follows the interactive model by Miles, Huberman, and Saldaña. The primary focus of this research highlights the agency's functional shift from offensive strategies (brand awareness) to defensive strategies (reputation guarding). The findings are expected to delineate Fedia Creative's working mechanisms, ranging from strategic content planning and audience interaction management to Standard Operating Procedures (SOP) for crisis communication mitigation. This research provides a theoretical contribution regarding an agency-based reputation management model that is adaptive to the dynamics of algorithms and digital audience psychology.
creator: M. Diaz Satria
creator: Abdul Rasyid
rights: Copyright (c) 2026 M. Diaz Satria, Abdul Rasyid http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-09
publication date: 2026-07-09
volume: 15
number: 4
starting page: 1318
ending page: 1326
doi: 10.30829/jai.v15i4.30381

MARKETING COMMUNICATION STRATEGIES OF PT.KONSTRUKSI INTI SEJAHTERA IN SUSTAINING CUSTOMER TRUST IN DELI SERDANG
type: item
description: This study examines the marketing communication strategies of PT Konstruksi Inti Sejahtera (PT KIS) to maintain customer trust in Deli Serdang Regency. The research was conducted using a qualitative approach combined with a descriptive method. Data was collected through observation, interviews, and documentation related to the company's marketing communication activities. The results show that PT KIS uses a marketing communication approach focused on building customer trust, providing high-quality services, and maintaining long-term relationships with customers. The company introduces its services and builds business relationships through direct communication and various media like its website, Instagram, and YouTube. The company also prioritizes business legality, project portfolio, and commitment to customer satisfaction. PT KIS prioritizes open communication, responsive service, transparency in project execution, and quick and accurate complaint handling to build customer trust. Satisfied customers, no complaints, ongoing partnerships, and more returning customers are proof of the success of this strategy. Therefore, effective marketing communication has shown that building and maintaining customer trust in a construction service company is very important.
creator: Amelia Putri Siregar
creator: Muhammad Alfikri Matondang
rights: Copyright (c) 2026 Amelia Putri Siregar, Muhammad Alfikri Matondang http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-12
publication date: 2026-07-12
volume: 15
number: 4
starting page: 1327
ending page: 1331
doi: 10.30829/jai.v15i4.30548

LEGAL PROTECTION OF REGISTERED TRADEMARK OWNERS’ ECONOMIC RIGHTS AGAINST THE ALLEGED DISTRIBUTION OF COUNTERFEIT DANCOW MILK PRODUCTS
type: item
description: The circulation of suspected counterfeit Dancow-branded milk products through e-commerce platforms raises concerns regarding the protection of the economic rights of registered trademark owners in the digital marketplace. This study aims to analyze violations of trademark owners’ economic rights arising from the unauthorized use of registered trademarks and to examine the available civil legal remedies under Law Number 20 of 2016 concerning Trademarks and Geographical Indications, as well as from the perspective of the Indonesian Ulema Council (MUI) Fatwa Number 1 of 2005 on the Protection of Intellectual Property Rights. This research employs a normative-juridical method using statutory and conceptual approaches. The results indicate that the circulation of products suspected of bearing counterfeit Dancow trademarks may infringe the exclusive rights of registered trademark owners and potentially cause economic losses, including reduced commercial value, loss of business opportunities, and reputational harm. The Trademark Law provides civil remedies through claims for damages and requests to cease the circulation of infringing goods, supported by general provisions on unlawful acts and the legal responsibilities of e-commerce platform operators. From the perspective of Islamic law, the unauthorized use of another party’s trademark is prohibited because it violates the principles of justice and the protection of property rights. This study contributes to strengthening the legal protection of registered trademark owners’ economic rights by integrating positive law and Islamic law within the context of digital commerce.
creator: Mhd Al Amin Bintang
creator: Aida Nur Hasanah
rights: Copyright (c) 2026 Mhd Al Amin Bintang, Aida Nur Hasanah http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-12
publication date: 2026-07-12
volume: 15
number: 4
starting page: 1332
ending page: 1341
doi: 10.30829/jai.v15i4.30683

PRACTICING THE SUNNAH AND HADITH IN EVERYDAY LIFE: A LIVING HADITH STUDY OF THE IMPLEMENTATION OF SUNNAH VALUES IN MUSLIM COMMUNITIES
type: item
description: The Sunnah and Hadith are the second source of Islamic teachings after the Quran, and play a crucial role in shaping individual behavior and the social life of Muslim communities. This study aims to analyze the practice of the Sunnah and Hadith in daily life through a living hadith approach. The method used is qualitative research with a library research approach, utilizing various scientific literature, journals, books, and the latest research findings. The results show that the practice of the Sunnah in daily life remains an important part of Muslim communities, both in the form of worship, morals, and social interactions. The implementation of the Sunnah can shape religious character, increase social solidarity, and strengthen Islamic identity amidst the challenges of modernization. However, technological developments and changes in modern lifestyles also influence the level of understanding and practice of the Sunnah. Therefore, ongoing educational efforts are needed to ensure that the values of the Sunnah remain relevant and applicable in contemporary life.
creator: Zulheddi Zulheddi
creator: Afifatul Hizmi
creator: Annida Azhari Ritonga
creator: Mentari Asshiddiqie
rights: Copyright (c) 2026 Zulheddi Zulheddi, Afifatul Hizmi, Annida Azhari Ritonga, Mentari Asshiddiqie http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-14
publication date: 2026-07-14
volume: 15
number: 4
starting page: 1342
ending page: 1346
doi: 10.30829/jai.v15i4.30547

THE BOUNDARIES OF SHARENTING IN FAMILY VLOGS: AN ANALYSIS OF FIQH HADHANAH AND THE CHILD PROTECTION LAW
type: item
description: Sharenting practices on family-vlogging YouTube channels have expanded the sphere of child-rearing from the private domain of the family into the digital public sphere. This study formulates ethical boundaries for sharenting among Muslim families by integrating the Islamic jurisprudence of ḥaḍānah, maqāṣid al-sharīʿah, and the Indonesian Child Protection Law. Content analysis was conducted on 40 publicly accessible videos purposively selected from four YouTube channels published between 2024 and 2026. A total of 152 scenes were subsequently assessed through doctrinal legal analysis based on maṣlaḥat al-maḥḍūn, the prevention of harm, maqāṣid al-sharīʿah, and statutory provisions concerning child protection. The study identifies three typological categories: documentary content comprising 75 scenes, emotional exposure comprising 47 scenes, and commercial content comprising 30 scenes. Documentary content carries the risk of creating a persistent and traceable digital record of children’s lives, whereas emotional exposure requires particular restrictions when children’s illness, fear, embarrassment, or private experiences are transformed into public narratives. Commercial content requires careful assessment of its benefits, the burden of content production imposed on children, and the availability of meaningful opportunities for children to refuse participation. This study positions the jurisprudence of ḥaḍānah as an evaluative framework, maqāṣid al-sharīʿah as an instrument for balancing risks and benefits, and the Child Protection Law as a positive legal framework. Its principal contribution lies in proposing precautionary guidelines and a pre-upload assessment mechanism without making determinations regarding specific legal violations.
creator: Burhanuddin Aziz Ar Rasyid
creator: Khoirul Ahsan
rights: Copyright (c) 2026 Burhanuddin Aziz Ar Rasyid, Khoirul Ahsan http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-14
publication date: 2026-07-14
volume: 15
number: 4
starting page: 1347
ending page: 1357
doi: 10.30829/jai.v15i4.30651

SOCIAL TENSIONS AMONG TRADITIONAL FISHERMEN IN THE SHADOW OF FISHERIES MODERNIZATION: A CRITICAL STUDY IN SERDANG BEDAGAI
type: item
description: This research analyzes the social tensions experienced by traditional fishermen in Serdang Bedagai Regency due to fisheries modernization. Modernization including new fishing technologies, large capital influxes, and regulatory changes are changing resource access, social structures, and work norms in coastal communities. Using a critical qualitative approach through interviews, participant observation, and policy analysis, this study found several forms of tension: competition between traditional fishermen and capital operators, shifts in social hierarchies due to unequal access to technology and capital, intra-community conflicts regarding profit sharing, and the marginalization of local knowledge in fisheries policy. Modernization provides efficiency benefits and increased income for some fishermen, but increases vulnerability for those who are unable to adapt. Recommendations include inclusive policies such as contextual technology assistance, access to micro capital, recognition of traditional fishermen's rights, and increased community participation in policy formulation to ensure fair modernization.
creator: Atika Suri
creator: Rholand Muary
rights: Copyright (c) 2026 Atika Suri, Rholand Muary http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-15
publication date: 2026-07-15
volume: 15
number: 4
starting page: 1358
ending page: 1366
doi: 10.30829/jai.v15i4.30620

CLOTHING STYLE: MUSLIM FASHION TRENDS IN THE MODERN ERA
type: item
description: This study discusses the dress code: Muslim fashion trends in modern times. The purpose of the author's research on Muslim fashion trends in modern times is to provide practical information on how to dress properly in modern times as a Muslim woman based on the Qur'an and Hadith and to add to the scientific treasury in the field of good dress codes in modern times. The type of research the author uses in this study can be said to be normative research or in other words library research. The approach and type of normative research that the author means is that the object of study being studied includes basic rules or norms of Sharia law. The author's approach is normative, namely the author tries to answer and explain what is available from applicable legal standards, then analyzes based on the theory used in referring to the Qur'an and Hadith. The results of the author's research on Muslim fashion trends in modern times are that it is not permissible to wear clothes that form the curves of the body so that women's genitals are visible, even to the point that their skin color is visible. The author quotes Sheikh al-Albani as saying, "The purpose of Muslim clothing is to avoid seduction. This goal can only be achieved if women wear loose clothing. Tight clothing, even though it covers the skin, still reveals the curves of the body, either completely or partially. This still tempts men's gaze and is undoubtedly damaging. Therefore, Muslim clothing should be loose (not tight).
creator: Ilhammuddin Arrasyid Matondang
creator: Ikhwan Ikhwan
creator: Zulfan Zulfan
rights: Copyright (c) 2026 Ilhammuddin Arrasyid Matondang, Ikhwan Ikhwan, Zulfan Zulfan http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-16
publication date: 2026-07-16
volume: 15
number: 4
starting page: 1367
ending page: 1375
doi: 10.30829/jai.v15i4.26346

PUBLIC RELATIONS STRATEGY OF THE V HELVETIA FIRE DEPARTMENT IN IMPROVING THE INSTITUTION'S IMAGE IN THE COMMUNITY
type: item
description: This study aims to analyze the public relations strategies implemented by Helvetia Fire and Rescue Service Unit V to enhance the institution’s public image, examine the communication program planning process, and evaluate the mechanisms used to address public complaints. The study employed a qualitative approach using a descriptive qualitative method. Data were collected through in-depth interviews with institutional leaders, public relations staff, and community members, supported by observation and documentation. Data analysis involved data reduction, data display, and conclusion drawing, while data validity was ensured through source and methodological triangulation. The findings indicate that the public relations strategies of Helvetia Fire and Rescue Service Unit V successfully fostered positive public perceptions and strengthened public trust through rapid emergency response and communicative, free educational programs. Communication program planning was oriented toward the actual needs of the community, employed accessible language, and utilized a media-mix approach. In addition, the evaluation process was conducted transparently by treating public criticism as constructive input for the continuous improvement of operational performance. The study concludes that adaptive and responsive two-way communication is a key factor in maintaining accountable public service quality and strengthening the institution’s positive image
creator: Bayu Febrian Alfarabi
creator: Nurhanifah Nurhanifah
rights: Copyright (c) 2026 Bayu Febrian Alfarabi, Nurhanifah Nurhanifah http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-16
publication date: 2026-07-16
volume: 15
number: 4
starting page: 1376
ending page: 1384
doi: 10.30829/jai.v15i4.30709

RESTORATIVE LEGAL PROTECTION FOR VICTIMS OF PALM OIL FRUIT THEFT: A CASE STUDY IN THE JURISDICTION OF THE BANGUN PURBA POLICE SECTOR
type: item
description: The theft of oil palm fruit is a criminal offense that frequently occurs in plantation areas and causes losses to victims, both in terms of economic harm and psychological impact. Along with the development of the criminal justice system, the settlement of criminal cases is no longer solely focused on imposing sanctions on offenders but also emphasizes the restoration of victims’ rights and interests through a restorative justice approach. This study aims to examine the forms of restorative protection provided to victims of oil palm fruit theft and to identify the various obstacles encountered in its implementation within the jurisdiction of the Bangun Purba Sector Police. This study employed an empirical legal research method with a qualitative approach. The research data were obtained through interviews with police officers, victims, and other relevant parties, supported by an analysis of applicable laws and regulations and relevant literature. The findings indicate that restorative protection for victims is implemented through mediation between offenders and victims, the provision of compensation or restitution, formal apologies, and the settlement of cases through peaceful agreements facilitated by the police.
creator: Dewi Kentri Saragih
creator: Zaid Alfauza Marpaung
rights: Copyright (c) 2026 Dewi Kentri Saragih, Zaid Alfauza Marpaung http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-16
publication date: 2026-07-16
volume: 15
number: 4
starting page: 1385
ending page: 1392
doi: 10.30829/jai.v15i4.30753

IMPLEMENTATION OF SADD AL-DZARI'AH IN MARRIAGE ANNULMENT DUE TO RELATIONAL STATUS MANIPULATION (A STUDY OF CIBINONG RELIGIOUS COURT DECISION 4188/PDT.G/2023/PA.CBN)
type: item
description: This study analyzes the ratio decidendi in Cibinong Religious Court Decision Number 4188/Pdt.G/2023/PA.Cbn on marriage annulment due to premarital relational status manipulation, using Sadd al-Dzari’ah as an interpretative framework. The case is significant because Indonesian law does not expressly recognize concealed relational status as a ground for annulment, although maintaining a marriage founded on dishonesty may generate mafsadah. This normative legal research uses case, statutory, and conceptual approaches, with legal materials collected through library research and analyzed qualitatively-normatively. The findings show that the panel annulled the marriage based on facts indicating the Respondent’s bad faith and linked them to Article 27(2) of the Marriage Law in conjunction with Article 72(2) of the Compilation of Islamic Law. Analytically, relational status manipulation was the initial cause, while maintaining the dishonesty-based marriage constituted dzari’ah ghalibah. The identified mafsadah comprised a strongly presumed risk of adultery and damage to the marriage contract’s integrity caused by ghurūr. Annulment before consummation (qabla dukhul) therefore served corrective and preventive functions, confirming the complementarity of positive law and Sadd al-Dzari’ah. Practically, the findings offer Religious Court judges a preventive assessment framework for assessing concealed facts, intent, evidence, and potential mafsadah in cases without replacing formal legal grounds.
creator: Helmi Zainu Al Abbad
creator: Emha Hasan Nashrulloh Asy'ari
rights: Copyright (c) 2026 Helmi Zainu Abbad, Emha Hasan Nashrulloh Asy'ari http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-17
publication date: 2026-07-17
volume: 15
number: 4
starting page: 1393
ending page: 1402
doi: 10.30829/jai.v15i4.30652

POST-BASIC TRAINING EVALUATION FOR CIVIL SERVANT CANDIDATES: ANALYSIS OF ANEKA VALUE IMPLEMENTATION IN IMPROVING PUBLIC SERVICE QUALITY AT THE MINISTRY OF RELIGIOUS AFFAIRS OF NORTH SUMATRA PROVINCE
type: item
description: Basic Training (Latsar) for Civil Servant Candidates (CPNS) constitutes a strategic policy instrument designed to internalize the core values of the state civil apparatus in order to promote the continuous improvement of public service quality. This study aims to evaluate the sustainability of the implementation of the ANEKA core values—Accountability, Nationalism, Public Ethics, Quality Commitment, and Anti-Corruption—among alumni of the 2019 Batch of Group III CPNS Basic Training within the Regional Office of the Ministry of Religious Affairs of North Sumatra Province. Employing a qualitative approach grounded in Kirkpatrick’s training evaluation model at Level 3 (Job Behaviour) and Level 4 (Results), this study critically examines the strategic roles of coaches and mentors, as well as the use of information technology, in facilitating the transfer of training. The study involved 310 informants selected through purposive sampling, comprising Latsar alumni, colleagues, mentors or immediate supervisors, heads of work units, and coaches from the Medan Religious Education and Training Centre. Data were collected through in-depth structured interviews, participatory observation in public service units, and document analysis of actualization reports. Data were analysed using the interactive model developed by Miles and Huberman. The findings indicate that, although participants’ actualization performance during the training was assessed as highly satisfactory, the consistency and sustainability of its implementation declined significantly after the participants were formally appointed as full civil servants. This decline was attributed to weak post-training monitoring systems, limited continuous guidance from mentors, and the strong influence of conventional workplace cultures, particularly seniority. The optimization of information technology and the strengthening of organizational commitment were identified as key determinants in maintaining the sustainability of publ…
creator: Mahmun Syarif
rights: Copyright (c) 2026 Mahmun Syarif http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-22
publication date: 2026-07-22
volume: 15
number: 4
starting page: 1403
ending page: 1412
doi: 10.30829/jai.v15i4.31025

REPRESENTATION OF ISLAMIC VALUES IN THE FILM “PANTASKAH AKU BERHIJAB”: A SEMIOTIC ANALYSIS OF THE CONCEPT OF HIJAB AS A SYMBOL OF SELF-PROTECTION FROM SEXUAL VIOLENCE AMONG STUDENTS
type: item
description: This study aims to analyze the representation of Islamic values in the film Pantaskah Aku Berhijab through Roland Barthes’ semiotic analysis, focusing on the concept of hijab as a symbol of self-protection from sexual violence among students. The study is motivated by the increasing number of sexual violence cases, the importance of Islamic value-based media literacy, and the influence of film as a medium in shaping students’ perspectives and character. This research employs a descriptive qualitative interpretive approach, with data collected through observation of film scenes, documentation, and interviews. The data were analyzed using Roland Barthes’ semiotic theory, which includes denotative, connotative, and mythical meanings. The findings show that the film represents the hijab as an Islamic identity that functions not only as a means of covering the body, but also as a symbol of spiritual transformation, religious awareness, and the formation of Muslim women’s identity. In addition, the hijab is represented as a symbol of self-protection encompassing moral, psychological, and spiritual dimensions, without positioning it as the sole factor in preventing sexual violence. The film also represents Islamic moral values, such as preserving personal honor (hifz al-‘ird), mutual respect, maintaining boundaries in social interactions, responsibility, empathy, and the formation of healthy relationships as part of efforts to prevent sexual violence. This study concludes that Pantaskah Aku Berhijab serves as an educational medium capable of representing Islamic values contextually and contributing to the strengthening of character education, media literacy, and students’ awareness of the importance of preserving personal honor and building healthy social relationships based on Islamic teachings.
creator: Muzammil Muzammil
creator: Zahrotul Jannah
rights: Copyright (c) 2026 Muzammil Muzammil, Zahrotul Jannah http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-22
publication date: 2026-07-22
volume: 15
number: 4
starting page: 1413
ending page: 1418
doi: 10.30829/jai.v15i4.30841

TECHNICAL FEASIBILITY ANALYSIS OF A SOLAR-POWERED AGRICULTURAL PRODUCE DRYER FOR STRENGTHENING THE RURAL ECONOMY IN SIMALUNGUN REGENCY
type: item
description: Postharvest handling of agricultural products in Simalungun Regency is still dominated by open sun drying, which is highly dependent on weather conditions, vulnerable to contamination, and often produces uneven levels of dryness. This study aims to analyze the technical feasibility of a solar-powered agricultural product dryer and its contribution to strengthening the rural economy. The study employed a descriptive qualitative approach, using primary data obtained through in-depth interviews and observations, as well as secondary data derived from technical documentation, production records, quality standards, and price information. Data were analyzed through data reduction, data display, conclusion drawing, and source triangulation. The findings indicate that the dryer was capable of increasing temperature, protecting products, accelerating moisture reduction, and improving product quality. However, its technical feasibility depended on equipment design, air circulation, load capacity, operator competence, and the governance of its utilization. The machine was therefore considered feasible for further development, provided that it is supported by adequate training, maintenance, and farmer-group management.
creator: Immanuelta Sitepu
rights: Copyright (c) 2026 Immanuelta Sitepu http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-22
publication date: 2026-07-22
volume: 15
number: 4
starting page: 1419
ending page: 1431
doi: 10.30829/jai.v15i4.31224

IMPLEMENTATION OF ARTICLE 2 PARAGRAPH (3) LETTER D OF MINISTER OF TRADE REGULATION NUMBER 18 OF 2021 ON THE PROHIBITION OF USED CLOTHING IMPORTS: A FIQH SIYASAH PERSPECTIVE
type: item
description: The trade in imported used clothing continues to occur in various regions of Indonesia despite being prohibited under the Regulation of the Minister of Trade of the Republic of Indonesia Number 18 of 2021 concerning Prohibited Export and Import Goods. Tanjung Balai City, a coastal area located along the international shipping route of the Malacca Strait, is particularly vulnerable to the illegal entry of imported used clothing through unofficial routes. This study aims to analyze the implementation of Article 2 paragraph (3) letter (d) of the Minister of Trade Regulation Number 18 of 2021 regarding the trade of imported used clothing in Tanjung Balai City, identify the factors contributing to the persistence of this practice, and examine it from the perspective of Fiqh Siyasah. This research employs an empirical legal method with a qualitative approach. Primary data were collected through observation and semi-structured interviews with officials of the Teluk Nibung Customs Office, used clothing traders, and consumers, while secondary data were obtained from legislation, books, scholarly journals, and supporting documents. Data were analyzed using the Miles, Huberman, and Saldaña interactive model and interpreted through the theories of policy implementation, Lawrence M. Friedman's legal system theory, and the concept of Siyāsah Tanfīdziyyah. The findings indicate that the implementation of the prohibition policy has not been fully effective due to limited policy dissemination, inadequate supervision, high consumer demand, and traders' economic dependence on the business. From the perspective of Fiqh Siyasah, the policy is consistent with the principles of Siyāsah Tanfīdziyyah and maslahah; however, its implementation requires stronger supervision, economic empowerment, and greater public legal awareness to achieve the intended public welfare.
creator: Kalya Bassya Irana
creator: Iwan Iwan
rights: Copyright (c) 2026 Kalya Bassya Irana, Iwan Iwan http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-22
publication date: 2026-07-22
volume: 15
number: 4
starting page: 1432
ending page: 1440
doi: 10.30829/jai.v15i4.31066

STRATEGY FOR ENHANCING PUBLIC TRUST THROUGH INSTAGRAM CONTENT AND PUBLIC RELATIONS INTERACTION AT PELINDO REGIONAL 1
type: item
description: The development of digital technology has transformed public relations practices, particularly through the use of social media as a means of communication between organizations and their publics. Instagram has become one of the platforms widely used by organizations to disseminate information, build institutional image, and establish closer relationships with society. In the context of public organizations and state-owned enterprises, public trust constitutes an important asset that must be developed and maintained through effective communication. This study aims to analyze strategies for enhancing public trust through Instagram content and public relations interactions at Pelindo Regional 1. The study employed a qualitative approach using a descriptive method. Data were collected through observations of Pelindo Regional 1’s official Instagram account, documentation of posts and public interactions, and interviews with individuals involved in managing the organization’s social media. Data were analyzed using the Miles, Huberman, and Saldaña model, which consists of data condensation, data display, and conclusion drawing. The findings reveal that strategies for increasing public trust were implemented through the presentation of informative, consistent, and transparent content, supported by responsive and dialogical public relations interactions. Instagram content functioned both as a medium for disseminating information and as a representation of organizational values, while public relations interactions served as a form of two-way communication that strengthened relationships between the organization and its publics. These findings demonstrate that the combination of high-quality content and effective interaction contributes to building public trust in Pelindo Regional 1.
creator: Riki Novianto
creator: Farhan Indra
rights: Copyright (c) 2026 Riki Novianto, Farhan Indra http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-23
publication date: 2026-07-23
volume: 15
number: 4
starting page: 1441
ending page: 1451
doi: 10.30829/jai.v15i4.30927

AN ANALYSIS OF SADD AL-DHARĪ‘AH REGARDING DIFFERENCES IN THE LEGAL RULINGS ON MARRYING WOMEN PREGNANT OUT OF WEDLOCK: A COMPARATIVE STUDY OF THE SHAFI‘I AND HANBALI SCHOOLS
type: item
description: The high rate of out-of-wedlock pregnancy in Indonesia represents a social problem requiring a comprehensive legal response. Article 53 of the Compilation of Islamic Law permits the marriage of pregnant women without waiting for childbirth following the Shafi'i school, while the Hanbali school prohibits it until the woman gives birth and fulfills repentance requirements. Previous studies have compared the positions of both schools descriptively but have not explained the epistemological roots of their differences. This study aims to analyze how the Shafi'i and Hanbali schools construct their legal positions on the marriage of out-of-wedlock pregnant women and to explain their differences through the framework of Sadd adz-Dzari'ah. The method employed is juridical-normative library research using comparative and conceptual approaches, drawing on primary fiqh and usul al-fiqh texts of both schools. This study finds that the difference between the two schools is epistemological: the Shafi'i school categorizes such marriage as dzari'ah qalilah because the harm of zina is considered to have already occurred and the nasab relationship is legally severed, while the Hanbali school categorizes it as dzari'ah ghalibah because the ease of marriage during pregnancy is seen as dominantly weakening the deterrence function of Islamic law at the social level. These findings fill the gap left by previous descriptive-comparative studies and offer an analytical model based on Sadd adz-Dzari'ah typology replicable for similar jurisprudential issues. Practically, this study provides an argumentative basis for evaluating the preventive dimension of KHI Article 53.
creator: Muhammad Rifqi Ramadhianto
creator: Emha Hasan Nashrulloh Asy'ari
rights: Copyright (c) 2026 Muhammad Rifqi Ramadhianto, Emha Hasan Nasrullah http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-26
publication date: 2026-07-26
volume: 15
number: 4
starting page: 1452
ending page: 1458
doi: 10.30829/jai.v15i4.31040

WALIMATUL ‘URS IN ISLAMIC JURISPRUDENCE: CONCEPTS, LEGAL FOUNDATIONS, AND CONTEMPORARY PRACTICES IN MUSLIM SOCIETY
type: item
description: Walimatul 'Urusy is a tradition recommended in Islam as a form of gratitude and a means of announcing a marriage. This study aims to analyze the concept, legal foundation, and practice of walimatul 'urusy in contemporary Muslim society. The research employs a qualitative approach using a library research method. Data were collected from the Qur'an, Hadith, fiqh books, scholarly books, and relevant journal articles, and were analyzed using a descriptive-analytical method. The findings reveal that walimatul 'urusy holds an important position in Islamic law as a means of publicizing marriage and strengthening social relationships. Its legal basis is derived from the Hadith of Prophet Muhammad (peace be upon him), which encourages the implementation of a wedding feast according to one's capability. In contemporary society, the practice of walimatul 'urusy has undergone various changes due to cultural influences and socio-economic conditions. Therefore, its implementation should remain guided by Islamic principles, emphasizing simplicity, public benefit (maslahah), and avoiding extravagance (israf).
creator: Fahmi Al Munawwar
creator: Muhammad Nasir
creator: Aldiansyah Pane
creator: Zulheddi Zulheddi
rights: Copyright (c) 2026 Fahmi Al Munawwar, Muhammad Nasir, Aldiansyah Pane, Zulheddi Zulheddi http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-26
publication date: 2026-07-26
volume: 15
number: 4
starting page: 1459
ending page: 1464
doi: 10.30829/jai.v15i4.30591

THE TRANSFORMATION OF UINSU STUDENTS’ JOURNALISTIC PRACTICES IN THE ARTIFICIAL INTELLIGENCE ERA TOWARD GOLDEN INDONESIA 2045
type: item
description: The rapid advancement of Artificial Intelligence (AI) has fundamentally reshaped journalistic practices globally, yet its implications within Islamic higher education contexts remain insufficiently explored in academic literature. This study investigates the transformation of journalistic practices among students of the Communication Studies Program at Universitas Islam Negeri Sumatera Utara (UINSU) in the AI era, with particular attention to the interplay between AI literacy, Islamic journalistic ethics, and human resource readiness toward the Indonesia Emas 2045 vision. Employing a qualitative descriptive approach, data were gathered through in-depth interviews with fifteen purposively selected informants, complemented by observation and documentation. Data analysis followed Miles and Huberman's (1994) interactive model, with source triangulation applied to ensure validity. Findings demonstrate that AI has permeated all stages of student journalistic practice, from ideation and information gathering to manuscript editing and digital content distribution. While AI adoption enhances efficiency, productivity, and creative exploration, it simultaneously poses critical challenges, including technological dependency, insufficient fact-checking, algorithmic bias, digital plagiarism, and the erosion of critical thinking and journalistic ethics. AI literacy emerged as the most significant determinant of responsible technology use, while Islamic values of truthfulness (shidq), justice ('adl), and trustworthiness (amanah) serve as essential moral anchors in navigating AI integration. This study contributes theoretically by extending technological determinism theory within an Islamic journalistic education context and practically by proposing an AI-integrated journalistic curriculum model for Islamic universities aligned with the Indonesia Emas 2045 national development agenda.
creator: Ahmad Fadil Hsb
creator: M.Yoserizal Saragih
rights: Copyright (c) 2026 Ahmad Fadil Hsb, M.Yoserizal Saragih http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-27
publication date: 2026-07-27
volume: 15
number: 4
starting page: 1465
ending page: 1475
doi: 10.30829/jai.v15i4.31055

IMPLEMENTATION OF INTEGRATED MARKETING COMMUNICATION PROJECT FOR STARCAM TO ENHANCE BRAND AWARENESS
type: item
description: The rapid growth of digital technology has increased demand for high-quality sports documentation, particularly among Indonesia’s mini soccer communities. Starcam offers an Artificial Intelligence (AI)-based sports videography service using auto-tracking camera technology to record football matches automatically. However, limited public awareness and understanding of AI-powered sports videography have constrained the adoption of this service. This project aimed to develop and implement an Integrated Marketing Communication (IMC) strategy to enhance Starcam’s brand awareness in Pekanbaru. A descriptive qualitative approach was employed, with data collected through in-depth interviews, observations, and documentation involving Starcam management and members of the local mini soccer community. The project was designed using the Integrated Marketing Communication framework, supported by the AISAS model to examine digital consumer behavior and the SOSTAC planning framework to formulate marketing strategies. The findings reveal that the primary challenge lies not in the technology itself but in the low level of public understanding regarding the benefits and value proposition of AI-based sports videography. Based on these findings, the project proposes an integrated communication strategy consisting of market education, digital storytelling, social media optimization, collaboration with football communities, and flexible service packages. These initiatives are expected to strengthen Starcam’s brand awareness, increase consumer engagement, and encourage wider adoption of AI-based sports videography services among amateur football communities in Pekanbaru.
creator: Alit Bimaseto
creator: Tasya Hardiyanto
creator: Nathania Elizabeth
rights: Copyright (c) 2026 Alit Bimaseto, Tasya Hardiyanto, Nathania Elizabeth http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-30
publication date: 2026-07-30
volume: 15
number: 4
starting page: 1476
ending page: 1487
doi: 10.30829/jai.v15i4.31309

THE LEGAL STATUS OF THE USE OF ASSISTED REPRODUCTIVE TECHNOLOGY IN DETERMINING LINEAGE AND INHERITANCE RIGHTS: A MAQĀṢID AL-SHARĪ‘AH ANALYSIS
type: item
description: Assisted Reproductive Technology (ART) offers infertile couples an opportunity to have children but raises legal issues concerning lineage and inheritance rights. This study analyzes the legality of ART, the lineage and inheritance status of children born through different ART procedures, and their assessment from the perspective of maqāṣid al-syarī‘ah. This normative legal research applies statutory, conceptual, and Islamic legal approaches to primary and secondary legal materials, which are analyzed descriptively and analytically. The findings show that homologous ART is permissible because the sperm, ovum, embryo, and uterus remain within a valid marital relationship. In contrast, heterologous ART and the use of a surrogate mother involve third parties and create different legal consequences: sperm donation affects paternal lineage, ovum donation creates dual motherhood, embryo donation obscures both parental lines, and surrogacy separates the genetic mother from the gestational mother. From the perspective of maqāṣid al-syarī‘ah, the need to obtain offspring may be classified at the level of ḥājiyyāt, but its fulfillment remains subject to the protection of lineage, life, and property. The novelty of this study lies in its systematic mapping of reproductive elements, parental status, lineage, and inheritance consequences, combined with a staged maqāṣid al-syarī‘ah analysis that balances reproductive benefits against the harms of lineage uncertainty. This study recommends clearer regulation of permitted ART procedures, clinic supervision, biological-origin records, and the protection of children’s identity, family status, and economic rights.
creator: Azzam Zuhdi Mubarak
creator: Yusdi Haq
rights: Copyright (c) Azzam Zuhdi Mubarak, Yusdi Haq http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-31
publication date: 2026-07-31
volume: 15
number: 4
starting page: 1488
ending page: 1498
doi: 10.30829/jai.v15i4.31067

PUBLIC RELATIONS COMMUNICATION STRATEGY OF MEDAN TUNTUNGAN SUBDISTRICT IN BUILDING PUBLIC TRUST THROUGH INSTAGRAM
type: item
description: Public trust in government institutions constitutes a fundamental foundation for establishing legitimate and accountable governance. This study aims to analyze the communication strategies employed by the Public Relations Office of Medan Tuntungan Subdistrict in building public trust through the management of its Instagram account. The study employed a descriptive qualitative approach using a case study method. Data were collected through interviews, observation, and documentation. The data were analyzed using the four-stage public relations management model developed by Cutlip, Center, and Broom, comprising defining the problem, planning and programming, taking action and communicating, and evaluating the program, and were presented in a narrative form. The findings reveal that the public relations unit implemented a multichannel communication strategy integrating formal news-style Instagram content and persuasive flyers, information dissemination through neighborhood heads and civil servants acting as opinion leaders, and active response mechanisms for addressing public inquiries and misinformation. The effectiveness of this strategy was reflected in tangible changes in public behavior, including a substantial increase in residents visiting the subdistrict office following the publication of public service information. These findings demonstrate that the strategic and consistent management of Instagram plays a significant role in strengthening public trust in subdistrict government institutions.
creator: Annisa Gika Kaban
creator: Muhammad Jailani
rights: Copyright (c) 2026 Annisa Gika Kaban, Muhammad Jailani http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-31
publication date: 2026-07-31
volume: 15
number: 4
starting page: 1499
ending page: 1506
doi: 10.30829/jai.v15i4.31081

LEGAL PROTECTION MEASURES FOR VICTIMS OF BPOM BARCODE COUNTERFEITING ON SKINCARE PRODUCT PACKAGING: A REVIEW FROM THE PERSPECTIVE OF LAW NUMBER 8 OF 1999 CONCERNING CONSUMER PROTECTION
type: item
description: The falsification of barcodes or notification numbers issued by the Indonesian Food and Drug Authority (BPOM) on skincare product packaging constitutes the dissemination of misleading information that may cause economic losses and endanger consumer health. This study aims to analyze the legal status of falsified marketing authorization information and the forms of legal protection available to consumers under Law Number 8 of 1999 on Consumer Protection and BPOM regulations. The study employs a normative legal method using statutory and conceptual approaches. Primary, secondary, and tertiary legal materials were collected through library research and analyzed qualitatively and prescriptively using grammatical, systematic, and teleological interpretation. The findings demonstrate that the falsification of notification numbers violates consumers’ rights to safety and accurate information, as well as business actors’ obligation to act in good faith. Preventive protection includes product notification, market surveillance, accurate labeling, legality verification, and consumer education. Repressive protection comprises product recalls, sanctions, complaint mechanisms, dispute resolution, and compensation. However, victim protection remains fragmented across product supervision, law enforcement, and loss-recovery mechanisms, particularly in digital commerce. Therefore, an integrated marketing authorization verification system, stronger accountability of digital platforms, improved inter-agency coordination, and accessible complaint and compensation mechanisms are required.
creator: Romadon Nasution
creator: Syofiaty Lubis
rights: Copyright (c) 2026 Romadon Nasution, Syofiaty Lubis http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-07-31
publication date: 2026-07-31
volume: 15
number: 4
starting page: 1507
ending page: 1514
doi: 10.30829/jai.v15i4.31082

GENDER EQUALITY IN THE DIVISION OF SPOUSAL ROLES: AN ISLAMIC JURISPRUDENTIAL ANALYSIS OF THE CONCEPT OF PROPORTIONAL JUSTICE
type: item
description: The concept of gender equality often raises issues in the division of household tasks and responsibilities, especially when confronted with Islamic jurisprudence, which generally establishes functional roles for husbands and wives. This study aims to analyze Islamic views on gender equality, detail the diversity of jurisprudential views (ikhtilaf) regarding the division of roles between husband and wife, and examine the application of gender equality principles in household management. This research uses a library research method with a qualitative approach, collecting data from cross-madhhab fiqh literature, interpretations, and scientific articles. The results show that Islam promotes the principle of proportional justice (equity, i.e., the balanced fulfillment of rights and obligations according to capacity) while acknowledging equal human value (equality before the Sharia). Role differentiation is based on biological and psychological fitrah (innate characteristics of creation), rather than absolute kodrat (rigid determinism), thereby avoiding the creation of a hierarchy of values. While the majority of scholars establish the husband as the leader (qawwam) and main breadwinner, and the wife as the primary manager of the household, Islamic jurisprudence also recognizes flexibility and diverse perspectives regarding women's public roles and household management through the principles of mutual consultation (musyawarah) and benefit (maslahah). This division is positioned as a functional differentiation. In conclusion, the application of gender equality aligns with Islam if interpreted as proportional justice that considers the fitrah of each individual, rather than a rigid division that ignores the diversity of Sharia perspectives and the actual conditions of the family.
creator: Hudzaifah Ibnu Ahmad
creator: Syafiq Riza Hasan
rights: Copyright (c) 2026 Hudzaifah Ibnu Ibnu Ahmad http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-08-03
publication date: 2026-08-03
volume: 15
number: 4
starting page: 1515
ending page: 1523
doi: 10.30829/jai.v15i4.31118

DIGITAL COMMUNICATION STRATEGY FOR OPTIMIZING MEDIAPRENEURIAL NETWORKS ON THE REALITASONLINE.ID ONLINE MEDIA PLATFORM
type: item
description: This study aims to analyze the formulation and implementation of Realitasonline.id’s digital communication strategy in Medan, as well as the supporting and inhibiting factors affecting its efforts to optimize mediapreneurial networks. Employing a descriptive qualitative approach with a single-case study design conducted from June to July 2026, data were collected through in-depth interviews, observation, and documentation and analyzed using the Miles and Huberman interactive model. The findings indicate that the strategy formulation has shifted toward a data-driven approach by utilizing Google Analytics and a content management system (CMS) to produce hyperlocal content and popular thematic coverage, with a monthly production target of 1,500–2,000 articles. At the implementation stage, the media organization applies the principles of a lean digital newsroom by streamlining coordination among contributors certified through the Journalist Competency Test (UKW), managing community engagement through WhatsApp and Facebook groups, and diversifying business revenue streams. Network optimization is supported by Amazon Web Services cloud infrastructure operated through Promedia and an internship management system. However, its implementation is constrained by staff members performing multiple roles, intense competition over publication speed, and fluctuations in audience trends. The study concludes that integrating a data-driven digital communication strategy with a lean newsroom structure is crucial to ensuring business sustainability and strengthening the cohesion of the operational network of regional online media.
creator: Fathurrahman Fathurrahman
creator: Anang Anas Azhar
rights: Copyright (c) 2026 Fathurrahman Fathurrahman, Anang Anas Azhar http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-08-03
publication date: 2026-08-03
volume: 15
number: 4
starting page: 1524
ending page: 1533
doi: 10.30829/jai.v15i4.31151

A SEMIOTIC ANALYSIS OF SALADIN’S LEADERSHIP AND HUMANISM IN THE FILM KINGDOM OF HEAVEN
type: item
description: The representation of leadership in historical and war films generally emphasizes military strength, struggles for power, and the victory of particular groups. Consequently, the human dimension of leadership, especially in representations of Muslim figures such as Salahuddin Al-Ayyubi, has received relatively limited attention in communication and film studies. This study aims to analyze the representation of leadership and humanistic values embodied by Salahuddin Al-Ayyubi in Ridley Scott’s Kingdom of Heaven (2005). The study employs a qualitative approach using Roland Barthes’ semiotic analysis to examine denotative, connotative, and mythical meanings. Data were collected through observations of scenes, dialogue, facial expressions, and visual settings in the Director’s Cut version of the film, with particular attention to the characters of Salahuddin Al-Ayyubi and Balian of Ibelin. The findings demonstrate that leadership is represented through the ability to make prudent decisions, protect the community, and prioritize civilian safety amid warfare. Salahuddin’s refusal to seek revenge, his respect for his opponents, and his granting of religious freedom to the inhabitants of Jerusalem reflect strong humanistic values. At the level of myth, the film constructs the idea that an ideal leader is measured not by military victory but by the ability to uphold justice, compassion, and human dignity regardless of religious or group affiliation. These findings indicate that Kingdom of Heaven functions not merely as historical entertainment but also as a medium for reflecting on humanistic leadership that remains relevant to contemporary humanitarian challenges.
creator: Try Akhmal Hidayat
creator: Fakhrur Rozi
rights: Copyright (c) 2026 Try Akhmal Hidayat, Fakhrur Rozi http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-08-05
publication date: 2026-08-05
volume: 15
number: 4
starting page: 1534
ending page: 1542
doi: 10.30829/jai.v15i4.31216

WORK STRESS AND TURNOVER INTENTION AMONG RETAIL EMPLOYEES: A SYSTEMATIC LITERATURE REVIEW
type: item
description: Employee turnover intention remains one of the major challenges in the retail industry, as it contributes to increased recruitment and training costs, reduced workforce productivity, and disruptions to organizational stability. Previous studies have consistently identified job stress as a significant psychological factor influencing employees' intention to leave their organizations. This study aims to examine and synthesize empirical evidence regarding the relationship between job stress and turnover intention among retail employees through a literature review employing a systematic narrative approach. Relevant literature was retrieved from Google Scholar, ScienceDirect, SpringerLink, and Emerald Insight, covering publications from 2022 to 2026. A total of 15 articles that met the predefined inclusion criteria were analyzed using descriptive analysis, thematic analysis, and narrative synthesis. The findings indicate a consistently positive relationship between job stress and turnover intention. Factors such as excessive workload, emotional labor, abusive customer behavior, job insecurity, and burnout were found to increase employees' intention to leave their organizations. Conversely, job satisfaction, organizational commitment, supportive leadership, job security, and work–life balance emerged as protective factors that mitigate turnover intention. These findings highlight the importance of effective job stress management, coupled with the enhancement of employees' psychological resources, as a strategic approach to improving employee retention within the retail sector.
creator: Nurul Fadia Haya
rights: Copyright (c) 2026 Nurul Fadia Haya http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-08-05
publication date: 2026-08-05
volume: 15
number: 4
starting page: 1543
ending page: 1552
doi: 10.30829/jai.v15i4.31197

TOURISM MARKETING COMMUNICATION STRATEGIES FOR POSITIONING GOSONG TELAGA BEACH IN ACEH SINGKIL AS A LEADING TOURIST DESTINATION
type: item
description: Gosong Telaga Beach, located in Aceh Singkil Regency, is a marine tourism destination with considerable potential to be developed as a leading regional tourist destination. Its natural attractions, including coastal scenery, expansive sandy shores, and a relatively pristine coastal environment, constitute its primary appeal to visitors. However, this potential has not been fully supported by an effective marketing communication strategy, resulting in limited exposure and destination competitiveness compared with other tourist destinations. This study aims to analyze the marketing communication strategies employed to promote Gosong Telaga Beach as a leading tourist destination and to identify the factors that hinder their implementation. The study adopts a qualitative approach using a descriptive method. Data are collected through observation, in-depth interviews, and documentation involving representatives of the Aceh Singkil Regency Tourism Office, destination managers, local communities, tourism business operators, and tourists as research informants. Data are analyzed through the stages of data reduction, data presentation, and conclusion drawing. The findings are expected to demonstrate that the marketing communication strategies implemented include the use of social media, digital promotion, word-of-mouth marketing, the publication of tourism activities, and collaboration with various stakeholders to enhance the destination’s image and attractiveness. The study also identifies several obstacles, including limited promotional budgets, inadequate supporting facilities, low levels of community participation, limited human resource capacity, and competition from other tourist destinations. Therefore, a more integrated marketing communication strategy is required through the strengthening of destination branding, the optimization of digital media, and collaboration among stakeholders. These measures are expected to increase tourist visits and support the sustainable…
creator: Jahirun Manik
creator: Deddy Parwis Jailani Nasution
rights: Copyright (c) 2026 Jahirun Manik http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-08-05
publication date: 2026-08-05
volume: 15
number: 4
starting page: 1553
ending page: 1561
doi: 10.30829/jai.v15i4.31236

MICRO-CHEATING AND BOUNDARIES IN OPPOSITE-SEX INTERACTIONS: A SADD AL-DHARĪʿAH STUDY IN BANGSAL, MOJOKERTO
type: item
description: This study aims to identify the perception of the Muslim community in Bangsal District, Mojokerto, regarding the phenomenon of micro cheating, and to formulate a proportional boundary for cross-gender interactions from the perspective of Islamic Family Law. This research is an empirical legal study employing a descriptive qualitative approach, utilizing in-depth interviews with key informants (individuals with a history of divorce or those working in heterogeneous environments) alongside academic informants for triangulation. The findings reveal that the community views micro cheating as a form of emotional betrayal and a precursor (muqaddimatuz zina) to physical infidelity, which manifests as symbolic activities on social media, secret communications, special attention or flirting, and confiding in members of the opposite sex. Through the framework of sadd adz-dzari'ah analysis, these behaviors are categorized as dzari'ah (means) that must be prevented to preserve marital harmony. As a case study focused on a single locus, these findings can serve as a conceptual reference for other cultural Muslim communities facing similar technological disruptions, while also contributing to the development of Islamic family law discourse in responding to the dynamics of digital interaction.
creator: Herdiansyah Dwika Lutfi
creator: Aleksander Bahar
rights: Copyright (c) 2026 Herdiansyah Dwika Lutfi http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-08-09
publication date: 2026-08-09
volume: 15
number: 4
starting page: 1562
ending page: 1569
doi: 10.30829/jai.v15i4.31030

LIMITED LINGUISTIC COMPETENCE AND INTERCULTURAL COMMUNICATION BARRIERS IN THE BUKIT LAWANG TOURISM DESTINATION
type: item
description: This study aims to analyze limited English proficiency as a barrier to intercultural communication between local communities and international tourists in the Bukit Lawang tourism area, Bahorok District, Langkat Regency. As an international tourism destination that brings together individuals from diverse cultural backgrounds, effective communication is essential for both social interaction and tourism service delivery. This study employed a descriptive qualitative approach. Data were collected through observation, in-depth interviews, and documentation involving local tourism service providers, tour guides, and visitors. The findings reveal four major forms of limited linguistic competence that hinder intercultural communication: (1) limited English proficiency among local tourism service providers; (2) difficulties in understanding international tourists due to differences in accents, speaking speed, and vocabulary; (3) differences in intercultural communication styles that affect the delivery and interpretation of information; and (4) limited communication skills that adversely affect the quality of tourism services. To overcome these barriers, local communities and international tourists adopted four communication adaptation strategies: using simplified English, employing nonverbal communication, utilizing communication technologies such as Google Translate, and seeking assistance from third parties with stronger English-language competence. The study concludes that limited linguistic competence remains a significant challenge to intercultural communication in Bukit Lawang. Nevertheless, its effects can be minimized through effective communication adaptation strategies. Therefore, there is a need to strengthen tourism-oriented English proficiency, improve intercultural communication skills, and optimize the use of communication technologies to enhance tourism service quality and reinforce Bukit Lawang’s image as an international tourism destination.
creator: Irhamna Irhamna
creator: Irwansyah Irwansyah
rights: Copyright (c) 2026 Irhamna Irhamna, Irwansyah Irwansyah http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-08-10
publication date: 2026-08-10
volume: 15
number: 4
starting page: 1570
ending page: 1581
doi: 10.30829/jai.v15i4.31237

SPIRITUALITY, IDENTITY, AND SOCIAL INTEGRATION: A PHENOMENOLOGICAL STUDY OF THE LIFE OF THE AHMADIYYA COMMUNITY
type: item
description: This study examines how the spiritual socialization process undertaken by the Indonesian Ahmadiyya shapes their religious identity and influences the dynamics of their social integration within the society. Using a qualitative approach with phenomenological methods, this study explores the subjective experiences and meanings constructed by the congregation in practicing their religious teachings. The results show that Ahmadiyya spiritual socialization, collective rituals, and an ethos of devotion, successfully instills a strong and inclusive spiritual identity. This identity, despite often facing theological challenges from mainstream groups, serves as social capital for the congregation to build integration through humanitarian actions, interfaith dialogue, and the application of values of moderation derived from a reinterpretation of the concept of jihad and Quranic ethics. This study concludes that the practice of Ahmadiyya spirituality is not exclusive but rather promotes social integration through a cultural and ethical approach, relevant to efforts to build a peaceful and moderate religious life in Indonesia.
creator: Muhammad Imadul Haq
creator: Najwa El-Khoir Hasibuan
creator: Nadra Husna Harahap
rights: Copyright (c) 2026 Muhammad Imadul Haq, Najwa El-Khoir Hasibuan, Nadra Husna Harahap http://creativecommons.org/licenses/by-sa/4.0
license: http://creativecommons.org/licenses/by-sa/4.0
date: 2026-08-10
publication date: 2026-08-10
volume: 15
number: 4
starting page: 1582
ending page: 1589
doi: 10.30829/jai.v15i4.30754